Bio

Background

Working as independent consultant on strategic branding and design, my expertise is requested in various projects and campaigns. My job is to help people with creating, naming, evolving and maintaining their personal or corporate brands. In short, fostering the brand assets, values and attributes, tangible or intangible.

Profile
  • highly creative and multitalented graphic designer with extensive experience in multimedia, marketing and print design
  • exceptional collaborative and interpersonal skills
  • dynamic team player with well-developed written and verbal communication abilities
  • highly skilled in client and vendor relations and negotiations
  • talented at building and maintaining “win-win” partnerships
  • passionate and inventive creator of innovative marketing strategies and campaigns
  • accustomed to performing in deadline-driven environments with an emphasis on working within budget requirements
  • responsible with implementation of European Council regulations concerning measures of information and publicity nr. 1083/2006 within visual identity of European Union funded projects

Expertise

Naming
  • verbal identity: corporate / brand name, slogan, tagline, brand descriptors, selling phrase
Visual Identity
  • logo, stationery, POS decoration, indoor / outdoor signage
Print & Packaging
  • marketing literature / communication literature [flyers, brochures, newsletters, posters, postcards, invitations, cd/dvd covers etc.]
  • advertising
  • promotional
Brand Strategy / Brand Management
  • print / digital / online design and implementation of brand manuals [standards, guidelines]
  • analyse, implementation, training and management
  • online communication training
  • social media communication strategy / training
Photography
  • retouching
  • photograph restoration
  • optimizing
  • HDR, lomography
Digital / Web
  • apps / website UX / UI design
  • wireframe prototyping
  • online ads
  • A/B testing
  • CMS, e-commerce and services integrations
Music
  • corporate / brand audio logo
  • original composition, score arranging and orchestration
  • jingles

2 Comments

  1. I usually do not leave a response, however after reading some of the comments on this page Bio | Alexandru DutulescuAlexandru Dutulescu.
    I do have 2 questions for you if you do not mind. Is it just me or does it look like like some of the responses look like they are
    written by brain dead individuals? 😛 And, if you are writing at additional online social sites,
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    Would you post a list of every one of your social community pages like your linkedin profile, Facebook page or twitter feed?

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